Top výšivka: Playful, conversion-focused website for a custom embroidery workshop.
- Industry
- Custom embroidery · Merch & apparel
- Services
- Creative direction, Web design, Character art, Development
- Live site
- topvysivka.vercel.app
A tactile, playful website packed with character animations, stitched section dividers, and zero-friction quoting for custom embroidery orders.
Client: Top výšivka is a custom machine embroidery workshop in Kralupy nad Vltavou producing custom patches, embroidered apparel, and team merch.
Making craft feel modern and alive
Central European embroidery workshops typically run on dated, catalog-style websites from two decades ago. Top výšivka needed a vibrant brand presence that instantly connects with businesses, sports clubs, and creative brands looking for high-end merch.
Tactile details and animated mascot
A friendly mascot peeking over the title, needlework motifs, wavy thread dividers, and rotating patch galleries showcasing real production stitch quality from detailed bulldogs to corporate crests.
Frictionless 4-step order flow
A clear step-by-step breakdown (send artwork, get free quote, approve stitch sample, delivery in 3–7 days) directly driving visitors to a friendly quote form, eliminating customer doubts and reducing email back-and-forth.
What shipped
- Creative concept & visual direction
- Custom web design & mascot illustrations
- Responsive build with motion & Three.js
- Conversion-focused copy
- Technical SEO
